OUR JOURNEY

From one franchise to Varanasi’s leading multi-brand food empire

About Us

Gravity Infra Promoters Private Limited, founded in 2013 under the visionary leadership of our Founder & Managing Director, Mr. Ashish Gupta, is one of Varanasi’s most trusted and rapidly growing multi-brand food and hospitality groups. What began as a single step into the industry has today transformed into a diversified food chain serving thousands of customers across multiple prime locations. Our journey reflects dedication, passion for quality, and an unwavering commitment to delivering exceptional dining experiences.

Mr. Ashish Gupta

Founder & Managing Director

Our Beginning

On 9th November 2015, Gravity Infra Promoters Private Limited started its food business by opening Sagar Ratna as a franchise. The outlet received great support and love from customers, which helped us build trust in the food industry and encouraged us to grow further.

We did not want to stop at just one brand. We realized that we could create many different food brands offering different cuisines and dining experiences. This idea became the foundation for building our future brands.

We are transforming an investor into entrepreneurs.

“Philosophy-Health does not come with Price tag,
it will come with what you intake.”

Mr. Praveen Ji Nayan

Co-Founder & Executive Director

Praveen Ji Nayan brings over 12 years of extensive experience in the retail branch banking sector. He has worked with leading financial institutions such as HDFC Bank, Axis Bank, Kotak Mahindra Bank, and ICICI Securities Ltd. His journey across Delhi/NCR and Varanasi has built deep expertise in core banking, marketing, customer relationship management, and investment advisory with zero-tolerance compliance.

Academically, he holds a BBA from MIT Pune and a PGDM in Marketing & International Business from MERI–AICTE, New Delhi.

Aligned with the vision of our Founder & Managing Director, Mr. Ashish Gupta, Praveen Ji plays a pivotal role in driving pan-India expansion, brand development, cost accounting, marketing, and service excellence — building a truly customer-first food empire.

“Process excellence should always be followed;
success is bound to come.”

Our Brand Evolution

May 2017

Flavours Cafe

In May 2017, Gravity Infra Promoters Private Limited introduced its first self-owned brand — Flavours Cafe. This marked a new chapter in our growth. Designed as a modern, youthful, and vibrant cafe experience, Flavours Cafe quickly became a favorite destination for students, families, and working professionals. From premium hot and cold beverages to bakery products, quick bites, and comfort food, the brand carved its niche among cafe lovers in Varanasi. Flavours Cafe became the symbol of creativity, quality, and customer warmth. Its success gave us the confidence that our visions could thrive as standalone brands.

Launched in December 2021

Banarasi Biryani

Inspired by the rich culinary heritage of Varanasi, we introduced Banarasi Biryani in December 2021 in Lanka. This brand emerged from a mission to provide authentic, flavorful, and fragrant biryanis made with traditional techniques and high-quality ingredients. Within a short span, Banarasi Biryani captured the hearts of locals and visitors alike. The overwhelming response led us to expand rapidly:

Ravindrapuri Franchise – February 2023
Bhojubeer Outlet – August 2024

What started as a single outlet is now expanding into a strong multi-location biryani chain known for its quality, consistency, and traditional Banarasi touch. Today, Banarasi Biryani stands as one of our flagship brands, loved for its authenticity and trusted for its taste.

Since September 2023

Shribhojnam

As our expertise and customer base grew, Gravity Infra Promoters Private Limited ventured deeper into regional cuisine. In September 2023, we launched Shribhojnam at Godowlia—our dedicated South Indian brand offering traditional dishes prepared with pure ingredients and classic recipes. Whether it is crispy dosa, flavourful sambhar, fresh idlis, or wholesome South Indian meals, Shribhojnam brings the true essence of southern flavors to Varanasi. Due to increasing demand and customer appreciation, Shribhojnam expanded into a franchise outlet at Sankat Mochan in July 2025, strengthening the brand's presence and bringing more convenience to customers.

Our Vision and Core Philosophy

At Gravity Infra Promoters Private Limited, our vision extends far beyond opening restaurants or cafes. We aim to create lasting brands, each with a unique identity, culinary specialty, and customer experience.

Our Core Values

Quality

We never compromise on ingredients, hygiene, or preparation methods.

Innovation

Each brand is developed with a new idea, concept, and customer need in mind.

Transparency

Whether it’s operations, franchise dealings, or customer service, we believe in honesty and professionalism.

Consistency

We strive to maintain flavor, service, and quality across all outlets.

Customer-Centric Approach

Our customers remain at the heart of everything we do.

A Growing Franchise Network

One of Gravity Infra’s strongest pillars is our franchise model. We take pride in helping partners become part of our expanding journey. Our franchise-friendly policies, strong brand support, and consistent footfall enable franchise owners to grow with confidence. Brands like Banarasi Biryani and Shribhojnam have already built a strong franchise footprint, and we continue to receive inquiries from aspiring entrepreneurs, investors, and hospitality enthusiasts.

Why Gravity Infra Stands Apart

Multi-Brand Expertise

Unlike a single-restaurant business, we manage multiple food brands, each designed and curated to serve a distinct customer base.

Strong Market Presence

With outlets across prime locations in Varanasi like Lanka, Godowlia, Ravindrapuri, Bhojubeer, and Sankat Mochan, we have built a strong presence in the city’s hospitality landscape.

Customer Trust

Over the years, thousands of families, students, tourists, and professionals have trusted our services. Their loyalty continues to inspire us to do better.

Professional Management

Led by Mr. Ashish Gupta, our team follows a structured, professional approach to business operations, staff training, quality monitoring, and new brand development.

Looking Ahead

Gravity Infra Promoters Private Limited continues to evolve with changing food trends, customer preferences, and market opportunities. We aim to:

Expand our brand footprint across multiple cities

Introduce new cuisine-specific brands

Strengthen our franchise model

Enhance technology-driven operations

Maintain the same level of quality and trust that customers expect from us

With dedication and a clear growth roadmap, we are on our way to becoming one of India’s leading multi-brand food chains.

From a single franchise to a multi-brand hospitality group, Gravity Infra’s journey is a story of passion, hard work, and vision. Each brand we create, each outlet we open, and each customer we serve adds to our legacy. With innovation as our foundation and customer satisfaction as our priority, we continue to build brands that define taste, quality, and excellence in Varanasi and beyond.